INSIGHTFUL

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  Usability Study – Is 5 Enough?

  April 5, 2019 0

  As a start-up girl I know that often usability studies have to be conducted as the sole facilitator, especially when design decisions have to be tested and time is never enough. I have often pushed [...]

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  Too many customer complaints? Here are 5 ways, you never considered, to fix them

  March 27, 2019 0

  Accomplishing one’s work to the client’s satisfaction can always be a tough business to go about. Here are 5 ways that you never thought for creating a distinguished customer experience. […]

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  One factor that makes or breaks AI systems; It is not technology

  March 27, 2019 0

  Ignore this one factor and you can be sure to break your new AI system based innovation and the surprising fact is that this factor is not anything related to technology but based on human behavior. […]

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  Customer-focused Content: Creating Content People Want and Need

  April 18, 2019 0

  Everyone is talking about content. Stressing its importance, bemoaning not having enough of it, making it the answer to every problem: Website traffic dropping? “We need new blog content.” Leads lagging? “If only we had [...]

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  AI mistakes are too risky: Here is how to fix them

  March 27, 2019 0

  Artificial intelligence is based on complex data analysis. One acquired skill of AI System is that it adapts to the given information. There are processes that analyse that data, predict and make decision based on [...]