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  • [ April 7, 2021 ] Journey Mapping in the New Normal: Part 3 UX Must-Reads
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  • [ March 24, 2021 ] A UX Perspective on the PlayStation Store UX Must-Reads
  • [ March 17, 2021 ] Designing the User Onboarding Experience UX Must-Reads
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Home2019April

Month: April 2019

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UX Must-Reads

Sienna Tales: Story of a Young Woman in a future shaped by Technology

April 30, 2019 0

Its 2030, and this is the story of Sienna, a young woman whose life unfolds in a future shaped by tomorrows technology. This is also a tale of changing of socio-economic mores, attitudes and adoption […]

5_ways_to_make_AI_product_gain_social_trust
Future UX

5 easy ways to make your AI product gain social trust

April 25, 2019 0

Ai brings with it the power to gather, evaluate and act upon the vast quantity of data. This coupled with its inherent self-learning capabilities makes Ai one of the most mistrusted platforms in the technology […]

Mostchallengingproblem_leadsto_poorCX_waystofixit
Customer Experience

What is the one problem for all businesses, yet so challenging that solving which can ensure superior customer experience?

April 25, 2019 0

The process of optimising customer experience is always a tough nut to crack. Because customer experience is cohesive. It is the experience the customer has by engaging with an organisation as a whole and not […]

UX Must-Reads

Creating Customer Experiences – UserTesting’s CX Report 2019

April 24, 2019 0

In March of 2019, UserTesting.com launched their sixth annual report on customer-centric industry trends. We reviewed the report and offer the following insights. Digitizing Is Outdated… But Not Really We were surprised at the weight […]

AI's_Greatest_asset_can_be_its_greatest_weakness
Future UX

How AI’s greatest asset can be its greatest weakness?

April 22, 2019 0

With thousands of new digital products crowding each slice of the market, it has become almost impossible to differentiate products. But we still trust some products, while never hesitate to curl up our brows when […]

Businesses based only on transactional customer relationships are dying
Customer Experience

Businesses based only on transactional customer relationships are dying. Here is a new tactic to grow business today

April 22, 2019 0

A Customer-Connected Experience cannot be delivered to the customer until the company dig into the data and gets in touch with the customer on a personalised level. Age of connected Experiences Instead of delivering a […]

UX Must-Reads

Customer-focused Content: Creating Content People Want and Need

April 18, 2019 0

Everyone is talking about content. Stressing its importance, bemoaning not having enough of it, making it the answer to every problem: Website traffic dropping? “We need new blog content.” Leads lagging? “If only we had […]

4-brain-hacks_only_UX_experts_used_to_supercharge_user_experience_and_why_you_should_start_using_them
UX Psychology

4 Brain Hacks only UX Experts used to supercharge user experience & why you should start using them

April 15, 2019 0

Here are 4 critical learning about human brain that will change the way you design your next digital product or service. These hacks will undoubtedly supercharge UX. […]

UX Must-Reads

Learn, Discover, Find, and Search: Elements of Usable Design

April 10, 2019 0

A while back Amy Grace Wells, one of the editors of UX Booth, pitched me an article idea: What do you think of an article that explains, compares, and contrasts the ideas of learnability, searchability, […]

Are you listening to users_ Then your UX project is heading towards trouble.
UX Research

Are you listening to users? Then your UX project is in trouble. Here’s a secret technique to unlock user needs in your next UX project

April 9, 2019 0

The title of this article might appear to be counter-intuitive to what we understand about user experience and user research. But its true for a specific reason. By nature, many UX researchers have a tendency […]

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Must-Read Posts

UX Must-Reads

Creative Confidence: A New Path to Inspiration

June 12, 2019 0

Shout-outs to the OpenIDEO LA Chapter leadership team who helped create all our 2018 events: Alex Molloy, Bryan Chiao, Dan Vang, Sophia Hillaire and Kyleigh Smith. I started 2018 by reading Creative Confidence, written by […]

UX Must-Reads

Cut Your Design Sprint Time in Half

November 18, 2020 0

Any company that has created a product in the digital sphere will no doubt be familiar with the purpose of Design sprints. Traditionally both back end and front end developers, designers, marketing teams and other […]

UX Storytelling

Think “I know enough UX & Moving into UX is easy”? But is it really that easy?

June 24, 2020 0

I keep getting different remarks from aspiring UX’ers when they join my Mentoring. With UI developers, I keep hearing “I work with UX designers always. So I know enough about UX. I don’t have to […]

3_UX_Secrets_only_Don_Norman_can_tell_you_newimage
UX Psychology

3 UX Secrets only Dr Don Norman can tell you

March 30, 2019 0

A product might be beautiful, it might be functional and if we can tell stories about it we can make it reflective as well. Its also true that pleasant things work better. Because when a […]

UX Must-Reads

Part 2: Real-World Example of Designing for Customer Intentions

November 11, 2020 0

Now that you’ve been introduced to the Designing for Customer Intentions concept, let’s dive into the method illustrated by a real-world example (generalized for client benefit) of putting it to use in an e-commerce website […]

  • Journey Mapping in the New Normal: Part 3
  • Every Machine Learning Team Needs a UX Researcher
  • A UX Perspective on the PlayStation Store
  • Designing the User Onboarding Experience
  • Behavior Science Has a Place in UX
  • Why UX Should Still Care About International Design Standards
  • Journey Mapping in the New Normal: Part 2
  • Getting Started with Statistics for UX
  • Actions Not Artifacts: Influencing Change within Your Organization
  • UX Writing is the Key to Effective Onboarding
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EDITOR’S PICK

  • Remote Research During the COVID-19 Crisis

    July 29, 2020 0
    The recent past has seen everyone adjusting to the ‘new normal’ of these challenging times. For UX research these adjustments have included adapting research methodologies to fit our new circumstances. Where once in-person qualitative research [...]
  • AI's_Greatest_asset_can_be_its_greatest_weakness

    How AI’s greatest asset can be its greatest weakness?

    April 22, 2019 0
    With thousands of new digital products crowding each slice of the market, it has become almost impossible to differentiate products. But we still trust some products, while never hesitate to curl up our brows when [...]
  • AI mistakes are too risky_ Here is how to fix them

    AI mistakes are too risky: Here is how to fix them

    March 27, 2019 0
    Artificial intelligence is based on complex data analysis. One acquired skill of AI System is that it adapts to the given information. There are processes that analyse that data, predict and make decision based on [...]
  • Quarantine UX: The “New Normal”

    September 23, 2020 0
    The digital revolution has been brewing for years, but the pandemic has hastened the change. According to Microsoft CEO Satya Nadella, “We’ve seen two years’ worth of digital transformation in two months.”  Changing their approach [...]
  • User needs, and why your organization doesn’t care about them

    May 22, 2019 0
    Editor’s note: We are excited to share this excerpt from GatherContent’s book Lead with Content. Organizations generally survive in the early days of their existence for one of two reasons: They genuinely meet one or more [...]

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